Category: Retail

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How Gift With Purchase Programs Help Increase Sales Without Discounts

Many businesses rely on discounts to drive sales, especially in competitive markets. While this can increase short-term conversions, it often reduces profit margins and makes it harder to maintain consistent pricing. Over time, frequent discounting can also change customer behavior. Buyers begin to wait for price drops instead of purchasing at full value, which limits […]

CONTINUE READING How Gift With Purchase Programs Help Increase Sales Without Discounts 4 min read
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The 13th Month Strategy

Turning Holiday Shoppers into Year-Round Customers This post proposes a strategic approach to counter the post-holiday dip: the implementation of “13th Month” bounce-back rewards. By leveraging the spirit of giving and the lingering goodwill from the holidays, businesses can transform what is typically a slow period into an opportunity for sustained growth and deeper customer […]

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The Holiday Playbook for Seasonal Promotions

Elevate Customer Engagement, Drive Traffic, Cultivate Enduring Brand Loyalty This guide will meticulously illustrate how a strategic approach to incentive design can transform the peak shopping season from a mere transactional period into a powerful avenue for fostering deeper customer connections, narrating compelling brand stories, and ultimately cultivating sustained, long-term customer growth. We will explore […]

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From Tumbler to Traffic Driver: The Stanley Cup’s Impact on Retail in 2024

Stanley Takes The Throne Every few years, a reusable water bottle takes society by storm. We have seen the rise of brands like Yeti and Hydro Flask, but this year, a new cup claimed the throne: the Stanley Cup. This year we saw the tumbler explode in popularity, with annual sales jumping from $73 million […]

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Proven “Sure Fire” Ways to Drive In-Store Traffic During A “Winter” Economy

Proven “Sure Fire” Ways to Drive In-Store Traffic During A “Winter” Economy In today’s challenging “Winter” economy, driving traffic and boosting conversion rates have become more difficult than ever. The pool of potential buyers is smaller, so retailers must get creative to break through the competitive noise. Moreover, the retail landscape has been transformed by […]

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Introducing the 2nd Most Interesting Joseph in the World!

Joseph, our Director of Fun has defied a number of laws of science, but he’s still working on being in two places at once… that’s why we’ve added ANOTHER Joseph to the team! Introducing the second most interesting Joseph in the world – Joseph Trujillo, Director of Fun. Welcome to the team! We want your […]

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How We Helped Levin and Purple Send Their Customers to Hawaii

Top 100 retailer Levin Furniture & Mattress teamed with mattress maker Purple to send one lucky customer’s family to Hawaii. From Nov. 7 through the end of December 2022, the Pittsburgh-based retailer offered guests in all its Ohio and Pennsylvania stores the opportunity to qualify for the trip, valued at $6,500. All they needed to do to qualify was […]

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Buy more, get more!

Raise Your Average Ticket & Lift Sales!  How? By incentivizing customers with a reward with purchase. The more they spend, the more they get – It’s that simple! Furniture & Mattress retailers have discovered that by offering desirable higher valued gifts within a tiered pricing format increases their average ticket. We have various options available […]

CONTINUE READING Buy more, get more! 1 min read